This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from http://28software.com (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or product pages that you viewed, what websites or search terms you were referred to on the Site, and how you interact using the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

“Cookies” are data files placed on your device or computer and often include a unique anonymous identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring or exit pages, and date or time stamps.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse on the Site.

Additionally, when you make a purchase or attempt to purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (via PayPal or stripe services), email address, and phone number. We refer to this information as “Order Information.”

Additionally, when you install our extension, we may collect information regarding your license (i.e., license id, domain, IP address) to prevent our products’ illegal usage.

When we talk about “Personal Information” in this Privacy Policy, we are talking about your Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect to generally fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and order confirmations). Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertisings relating to our products and services.

We, therefore, use the Device Information that we collect to help us lookout for potential risk and fraud (in particular, your IP address), and more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact on the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Google Analytics to understand how our customers use the Site — you can read more about how Google uses your Personal Information on https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information following the applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we can use your Personal Information to provide you with targeted advertisements or marketing communications we believe may interest you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page on; http://www.networkadvertising.org/understanding-online-advertising or how-does-it-work.

You can opt-out of targeted advertising by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.

YOUR RIGHTS

If you are a European resident, you can access personal information we hold about you and ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, note that we are processing your information to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless you ask us to delete it.

MINORS

The Site is not intended for individuals under the age of 18.

CHANGES

We may review this privacy policy from time to time to reflect, for example, changes to our practices or other operational, legal, or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@28software.com.